Value Creation Marketing Services
Right-sized for your organization
Strike the right balance between strategy and execution, and be nimble enough to adjust to the course when necessary. Our clients are challenged to demonstrate immediate value and pipeline with limited resources, and count on our subject matter expertise, agility, and resourcefulness that can't be found in large agency partners or consulting firms alone. Whether you are looking for a full service marketing partner, or looking to augment your in-house team, EMD Health is prepared to solidify your market position and build lasting value in a complex and crowded healthcare environment.
Branding & Positioning Analysis
Does your marketing sound like every other health tech company? Are you having a hard time communicating how you are different? EMD Health's strong healthcare expertise and intuitive understanding of the end-users, influencers, and decision-makers will accelerate your marketing goals. Together, we will turbocharge your brand, crystallize your points of differentiation, and solidify your market position.
Strategic Planning & Execution
EMD Health aligns your marketing efforts to your growth strategy and then delivers on those plans through a curated network of best-in-class partners. Your team members will be experts in strategy, product marketing, copywriting, digital marketing, demand generation, graphic design, public relations and more. You get the right-sized solution you need, whether that’s a specialized SWAT team to supplement your existing resources or an entire virtual marketing department.
Clinical Value & Evidence
At EMD Health, we believe in clinical involvement throughout the lifecycle of your health IT or medical device solution. We can provide a clinical voice that can help with product development, gathering clinical evidence, and provide input to marketing, sales, and delivery. The result? Data-driven, targeted marketing resulting in an engaged healthcare advocate.
Scalable Infrastructure
Build your internal infrastructure while executing upon your marketing strategy. From creating a product lifecycle methodology, setting up marketing automation, lead lifecycle management, sales integration, and metrics - EMD Health can help you build your foundation quickly to streamline work effort, demonstrate progress, and spot areas that need course correction quickly.